For all the key points made during each of the seven classes, check out the Nuffnang Blogopolis 2011 schedule, complete with links to each classes notes.
Class 3: Improving Blog Content
Tips and points made by myself will be indicated with [Bree].
[UPDATE: For a full list of tools & resources mentioned – with URLs – see here]
- From CHRISTIE…
- Ask yourself: why blog?
- If facing posting block, take some time out
- If taking time out, simply reschedule some old posts
- Call on your blog community if you need to – communities are important
- While on a blogging break, revisit your reason to blog. Has your purpose changed?
- Maybe consider a new design?
- Consider what makes your blog unique.
- Those who post quality content will succeed.
- You don’t need to post every day.
- Write drafts and keep them ready for your down time
- Look outside of your niche for ideas
- From SUSAN…
- Inpsiration for your posts can be found anywhere…
- Read other blogs, bookmark posts, save those ideas for the future…
- Forums are a great to connect with other bloggers.
- Twitter is great to interact with others too.
- Check out layouts and styles of other blogs for that kind of inspiration too.
- Photos really do have a thousand words – add them to your blog.
- Lists can break up a long post.
- From NIKKI…
- What you put on your blog is damn important.
- No one originally commented on Nikki’s blog. So she spent a lot of time commenting, getting to know other bloggers – and not just those in her niche.
- A redesign can boost your motivation. Nikki went from 4K uniques to 30K and picked up a number of awards.
- Nikki won Best Australian blog – check her out at stylingyou.com.au
- Tip: Get organised. Nikki content plans and manages up to two months in advance. She still changes things around if need be, though.
- Ask yourself, how often will you post?
- Surprise your readers with some unscheduled posts. If there is something happening relating to your niche, jump on it straight away.
- Make sure you’re not giving your readers the same content over and over again. Nikki blogged about fashion & beauty, but now also blogging tips.
- Think about how you can take the categories of your content and spread it over the week or month.
- Tools of the trade: Good old fashion note book is great. Ideas can come to you at any time.
- Schedule posts. Nikki writes at night and schedules to post in the morning.
- Nikki loves the WP Editorial Calendar calendar. It makes it easy to see your draft posts at a glance.
- We all have the power in our blogs to make a difference, make someone laugh, make someone smile.
- Everyone is different, everyone has a story to tell. Show your personality on your blog.
- Blogging is a conversation. Make the reader feel as though they have a connection with you.
- Nikki suggests… For a laugh read Bern Morely, Lori from Ramblings of A Stay At Home Mum, Woogsworld
- Nikki’s blog is still business related, but has a personal level. How can you bring more of yourself into your blog?
- In print you don’t get the awesome comments that you get from blogging, Twitter and FB. People want to connect with people. [ENDS]